Cut Yourself A Little Slack — honest marketing

What Honest Toy Ads Would Look Like

Whitney Beatty honest marketing mandatory family fun sounds better than they are toys

What Honest Toy Ads Would Look Like

Looking back, I made a lot of mistakes in the time period between my friends and family starting to have kids and having my first one. No mistake is greater than responding to their pleas "not to get their kids anything for their birthday" with, "Oh, come on, kids are so fun to shop for! I'll just get them something small." Because, as I now appreciate as a parent, small toys can be just as bad as big ones. They are often sharp. Or loud. Or disintegrate into a dozen smaller pieces that find their way into every corner of your home. ...

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